ETNA Trader at #FinCon15 in Charlotte, NC

ETNA will be making its way to Charlotte, North Carolina for the FinCon 2015 expo and we’re inviting you to join us! The event will span September 17th-18th and will attract the likes of FinTech companies, media outlets, brokers, traders, and anyone interested in Finance or Media. You can find ETNA booth at the Expo…

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ETNA will be exhibiting at The Trading Show Chicago 2015

Meet us at Booth #231 for onsite demos of ETNA Trader, a next gen white label online trading and brokerage platform for broker dealers and FinTech firms. ETNA Trader features customizable HTML5 front end, mobile trading apps, OMS and cloud back office with user accounts management, risk and regulatory compliance. ETNA’s affordable leasing plans help…

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ETNA Trader Video Tour

Join Roman Zrazhevskiy, our SVP of Product Strategy, as he gives a tour of our private label web trading platform, ETNA Trader. Share and stay connected with us for industry news and company updates Facebook Twitter LinkedIn YouTube    

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ETNA will be at the Benzinga Fintech Awards Gala in New York

ETNA will be exhibiting at the upcoming Benzinga Fintech Awards Gala on Wednesday, April 8, 2015 at Tribeca Three Sixty, New York. This is a FinTech event hosted by Benzinga to honor the best companies within the industry. As a leading technology provider for the financial services industry, the ETNA team will be showcasing its cutting…

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The State of the Art in Trading Education

Photo Credit: Front Team Investments Trading Education Software Solutions Aside from the blessedly lucky and those who are fortunate enough to have a mentor, becoming a successful trader requires going out of your way to get educated. Trading without a plan has another name: it’s called gambling. Luckily there is an entire industry dedicated to…

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A Quick Look at Ripple

It may sound contradictory, but the Ripple network is going to be making a big splash in the financial world. Some would argue it already has, with the Fed releasing a research paper praising the technology and banks beginning to use it. So what exactly is Ripple? Ripple is an open source protocol for sending…

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ETNA will be at the 2015 International Traders Expo in New York

We are pleased to announce that we will be exhibiting at the 2015 International Traders Expo, a three-day event starting on February 28th and ending March 2nd at the Marriott Marquis in New York. Come see us at Booth 5306! Throughout the event we will be showcasing ETNA Trader, a white label and fully customizable online…

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Bitcoin & Exchanges – A Quick Primer

What is Bitcoin? Bitcoin. What is it? Bitcoin (known as BTC or XBT) is a decentralized, completely peer-to-peer, digital asset (some say currency, some say commodity) based on open source software that runs on millions of computers all around the globe. Being decentralized, there is no organization, bank, or government that controls Bitcoin. Any internet-connected…

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5 Reasons to Stop Building Trading Technology from Scratch

For reasons we cannot fathom, broker-dealers and FinTech firms are under the impression that buying a turn-key trading platform isn’t affordable. It seems like only a small clandestine group of tech-savvy Wall Streeters are aware that building a trading platform from scratch is more resource intensive and time consuming due to the plethora of known…

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