Broker-Dealer Regulation in the U.S.: what to expect?

Broker-Dealer Regulation

Broker-dealer regulation in the U.S. is tight. And rightly so. After all, whether brokers work with stocks, currencies, bonds, or other financial instruments, broker-dealers often handle large amounts of money, including other people’s. Naturally, the U.S. government wants to keep bad actors out and maintain investor confidence. So, whether you plan to start your activity…

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How Fractional Shares Trading Works in Modern Online Investing Apps

Online Investing

Fractional shares trading becomes easier with the latest online trading technology. Fractional shares trading has gained momentum over the last few years and has proven to be an important innovation for digital wealth management and online investing industries. When you think of a share, such as one stock of Apple (NASDAQ: AAPL), you likely think…

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What is Direct Access Trading and How Technology Drove its Success?

HTML5 trading platform

When high speed and low cost of order execution are priorities for traders, direct access trading is often the answer. Through direct access trading (also called direct market access), assets like stocks and currencies can be traded via a direct connection to the market. There is no need to go through the traditional broker order…

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The Rise of Self-Directed Investing in a Digital World

stock trading simulator

The rise of computers, smartphones, the Internet, and other technologies have greatly changed the way we live our lives. Essentially, every industry and every aspect of our lives has been impacted by these technologies, including investing. Increasingly, investors are cutting out expensive wealth managers, instead taking a “Do-it-Yourself” approach – self-directed investing, and controlling their…

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3 Steps to Launch a Robo-Advisor Software Platform and Bring your Business Online

robo advisor software

From high-frequency trading to long-term investing, computer algorithms are taking over online investment sector at a breathtaking speed. The modern technology, exponential growth of AI and machine learning has made it possible for wealth managers to provide digital financial advice using robo-advisor software to their clients and created a whole new division in FinTech –…

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5 Reasons To Outsource Technology Needs for A Growing FinTech firm

best online brokers

In “FinTech”, technology is at least half the battle. As new FinTech firms move up to cruising speed, there is a temptation to develop that technology in house. Proprietary trading platforms allow differentiation in a crowded market, or so the logic goes. Being a platfrom-as-a-service provider we, at ETNA, hear this every day to the…

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ETNA Trader Mobile v.2.31 is released: what’s new

Mobile Trading Platform

Check the new version of ETNA Trader Mobile Trading Application in the AppStore and GooglePlay markets. Along with general usability and performance improvements we have added some cool new features for a delightful trading experience on the go. We are sure both traders and our client brokers will benefit from these new additions to our…

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5 Easy Ways to Introduce Startups to the World

introduce-startups

Recently we have been focusing a lot on FinTech startups strategies. The startup boom and FinTech revolution have created a whole new market of tools to introduce startups to the world faster and on the budget. Nowadays, there are plenty of things you can do to ease the transition to starting a new company. You can take…

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Why more FinTech Startups Outsource their tech needs?

Fintech Startups Outsource

This month we are launching a series of articles talking about why FinTech startups outsource more and more of their tech needs. Being for 15+ years in software development, including software development outsourcing and SaaS, we can clearly see the trend is going up: more and more FinTech startups outsource technology to stay competitive and efficient in the fast paced…

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